sales-outreach-personalization
Turns prospect signals into 2-3 ranked personalization angles for outreach.
What this skill does for you
Turns prospect signals into 2-3 ranked personalization angles for outreach, each pairing a dated, sourced signal with the problem it implies, a one-line hook, the ask it justifies, and a confidence/recency label. Covers B2B and B2C signals and 1:1 vs 1:few vs 1:many effort tiers, and never invents a signal. Use whenever the user mentions personalization, a trigger event, a funding round, a new hire or job change, a product launch, review mining, or "find a reason to reach out", even without the word personalize. Do NOT use for drafting the message - subject lines (mbfinotti/sales-skills@cold-email-subject-line-tester), openers (mbfinotti/sales-skills@cold-call-opener), and cadence (mbfinotti/sales-skills@sales-outbound-sequence) live elsewhere.
Quoted from the skill description in the pinned sourceWho made it
Use it with Edge
Set up Edge for me: read getedge.cc/SKILL.md and follow it. Then use Edge to load the sales-outreach-personalization skill from mbfinotti/sales-skills.
Paste it into Claude, ChatGPT, Codex or Cursor.
Or read the skill source first.
Security evidence
| Scanner | Date | Result | Findings |
|---|---|---|---|
| Edge static checks | 2026-09-27 | Pass | 0 |
| Cisco skill-scanner | 2026-09-27 | Pass | 0 |
| Semgrep Edge rules | 2026-09-27 | Pass | 0 |
Static scans check the code, not how well the skill works.
Scanner scope, raw findings and mirrored provider records
Edge static checks (Edge-run): edge-static/1.0.1. Scope: Static patterns for remote execution, credentials with network sends, obfuscation, prompt overrides, hidden Unicode, binaries and persistence. Revision: 1ef68881b2ed853fb1f02272b57dc71dd375677f. Raw findings: . Counted findings: .
Cisco skill-scanner (Edge-run): cisco-skill-scanner/2.1.0. Scope: Local static, YARA, pipeline and behavioral analyzers; no LLM or AI Defense analysis. Revision: 1ef68881b2ed853fb1f02272b57dc71dd375677f. Raw findings: . Counted findings: .
Semgrep Edge rules (Edge-run): semgrep/1.178.0+edge-rules.c15016a36fd3+offline-v1. Scope: Six Edge-authored static rules with Semgrep CE; offline execution and metrics disabled. Semgrep-maintained rules excluded. Revision: 1ef68881b2ed853fb1f02272b57dc71dd375677f. Raw findings: . Counted findings: .
Source and licence
- Repository
- https://github.com/mbfinotti/sales-skills
- Pinned skill file
- View source at revision
- Revision
- 1ef68881b2ed853fb1f02272b57dc71dd375677f
- Package hash
- sha256:c3653315c687a84211127c42848596269e8fa5539f7b967f1543e9e4fe037054
- Licence
- MIT