Skill profile

ad-format-fit

Flag ad formats that are a poor fit or commonly misused for a given objective and platform - formats...

What this skill does for you

Flag ad formats that are a poor fit or commonly misused for a given objective and platform - formats the objective does not even expose, formats built for a different funnel stage, formats the team cannot produce - then, post-launch, separate a format problem from a creative or targeting problem. Use whenever the user asks which ad format to use, mentions carousel, Stories, in-feed vs in-stream video, a funnel-stage mismatch, a pre-launch format check, or says a format 'isn't working' - even if they never say 'format fit'. Covers B2B and B2C, with explicit launch blockers. Do NOT use to choose the channel itself (mbfinotti/advertising-skills@ad-platform-selection) or to brief the creative (mbfinotti/advertising-skills@ad-creative-brief).

Quoted from the skill description in the pinned source

Who made it

Publishermbfinotti

Repositoryadvertising-skills

Installs800as of Sep 27, 2026

Use it with Edge

Set up Edge for me: read getedge.cc/SKILL.md and follow it. Then use Edge to load the ad-format-fit skill from mbfinotti/advertising-skills.

Paste it into Claude, ChatGPT, Codex or Cursor.

Or read the skill source first.

Security evidence

Security state at 2026-09-30: reviewed. State definitions. This records static evidence for this revision; live load eligibility is checked again.

3 static scans, 0 counted findings. The listed scanners recorded the results shown for this package revision.

Scanner	Date	Result
Edge static checks	2026-09-27	Pass
Cisco skill-scanner	2026-09-27	Pass
Semgrep Edge rules	2026-09-27	Pass

Static scans check the code, not how well the skill works.

Scanner scope, raw findings and mirrored provider records

Edge static checks (Edge-run): edge-static/1.0.1. Scope: Static patterns for remote execution, credentials with network sends, obfuscation, prompt overrides, hidden Unicode, binaries and persistence. Revision: 7ede9c641c67d03fed5df54613f14e3d999a8716. Raw findings: . Counted findings: .

Cisco skill-scanner (Edge-run): cisco-skill-scanner/2.1.0. Scope: Local static, YARA, pipeline and behavioral analyzers; no LLM or AI Defense analysis. Revision: 7ede9c641c67d03fed5df54613f14e3d999a8716. Raw findings: . Counted findings: .

Semgrep Edge rules (Edge-run): semgrep/1.178.0+edge-rules.c15016a36fd3+offline-v1. Scope: Six Edge-authored static rules with Semgrep CE; offline execution and metrics disabled. Semgrep-maintained rules excluded. Revision: 7ede9c641c67d03fed5df54613f14e3d999a8716. Raw findings: . Counted findings: .

Source and licence

Repository: https://github.com/mbfinotti/advertising-skills
Pinned skill file: View source at revision
Revision: 7ede9c641c67d03fed5df54613f14e3d999a8716
Package hash: sha256:e0a3fc08eece1926f6b7e350366fa1ef5107c5ad9dae21d9fe10f99f4e8e2c5f
Licence: MIT